“How did BlackBerry become the stepchild of the tech world?”
This simple question, casually posed to me last week, was a stark reminder of just how far this once-tech giant has fallen. Not that long ago, the BlackBerry was an essential staple of both the busy executive and the bustling socialite. Where did BlackBerry go so wrong? How did they not see their world changing, and what prevented them from being more responsive? How should they have been better prepared to adapt?
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